The aim of this project was to get the opportunity to work and design the promotional material for a cultural sector event, in this case for the Left Bank Opera Festival - as a designer I am influenced by designers who work on cultural sector design, it is a part of the industry which I have identified as one of my pathway goals.
Another aim for this project was to explore and creatively respond to the cultural themes of the operas which will be perfomed at this years festival. With it being a cultural event the outcomes could be more creative and conceptual to align with audiences.
The brief given was vague and the extent of what they wanted was not clear, this meant the brief was taken as far as possible in the time scale given. This meant I went above and beyond designing a wide range of outcomes with the images produced on them.The images chosen on were monoprinted colour compositions which were produced through influences from the cultural art of each opera at the festival. The choices of colour and production were made to get the most relevant and attractive designs.
Producing three different images to represent the different operas I offered a well rounded design stratergy for left banks festival branding. Each image can come together to form one colourful image which can be used to represent the festival as a whole or stand alone to represent the individual opera.
The project was succesful in achieving the aims set out at the beginning of the project aswell as recieving positive feedback from those who have reviewed it but was not chosen for this years festival.
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