Design experiments

I started off by looking at both Bodoni and Caslon, I decided too hand render some design ideas looking at both upper case and lower case, even though it was my intention to create a typeface which only consisted of lower case, I thought it would be best too look at both to get an idea of each letterform.

I looked at thinning sections of the letters of Bodoni, left, yet I thought the typeface was still too bold to truly represent shy. With the lowercase I attempted to strip the letterforms down to just singular lines but I still thought the form of the letters were to striking for my adjective.

I experimented with Caslon Focussing more on lowercase as, after experimenting with uppercase Bodoni, that uppercase was too strong and bold to represent shy, so I looked overall at lower, experimenting with thinning lines and editing the serifs on each character.  I found that the soft shape of Caslon worked well and would represent my adjective more than Bodoni would, of course I will be editing the letterforms further to make it even more representative of my adjective.
I liked the look of thinning the vertical lines of each character and the way it mutes it just enough to make it seem smaller and still keep legibility that Caslon usually holds.

I liked the look of this style where I have thinned sections of the individual characters, these vertical lines and curves which I have thinned are next to thick sections which are meant to overshadow the thin sections, this style is to show the characteristics of shy, how they would feel overshadowed and small by there personality trait of being shy. I want to continue with this idea when developing, through digital process on Illustrator of Photoshop.








Having looked at a range of uses for Caslon I saw  that American rock band Queens of the stone age have used it on some poster designs, they doubled over the Q at the start of there title with another Q only a thinner one so not to obscure there individual recognisability. I like the style which they have used it feels like there is an element of hiding within the letters, which when you are shy there is a feeling of hiding from the world or hiding yourself from others, this idea could be used on an entire alphabet or even just some individual characters so that the effect is not over killed and only some sections of the alphabet are shy, I would have to consider the legibility and make sure that it is not seen as terrible kerning. I want there to be a key feature in my design which is recognisable as 'Shy'.