OUGD403 - Logotype - Further research

 Having looked at LP design and cover design from the book I had I decided to look at  design of records, it being an interest of mine I have a lot of records with different design patterns, I looked at the basic ones to get an idea for layout and colour and type styles. I looked at the way a record sat on a player, the colours it gave off and the way it moved. The way the light bounced off of the spinning record and the shape it made gave me the idea to represent a record in my logo type through simple lighting shapes.

I looked at 7 inch vinyl packaging and sticker design the shape an colour used was different to every record label but the shape and style stayed to a similar format. the words always bold and clear, most record labels would use a san seriff font but few were known to use a seriff hand written looking style. The stickers used on these small disks are now sold as fashion items such as patches and stickers to decorate clothing or objects, I can use this idea when thinking of putting my logo into different contexts.

Here are more styles of vinyl stickers and took a closer look at the layout which is used, some shape the typography around the circular shape of the sticker yet some use a straight forward layout which is easier to read. All the type is usually in bold and in caps which is striking and clear, some of these labels are very basic in design with just type yet some include colour and imagery I feel the bold type style designs are more successful as they are clear and straight forward.

I will attempt to form some designs which are heavily influence by these vinyl stickers, considering layout, colour, and type.

I found these two posters when walking around leeds I thought the design was really relevant towards my research, both have elements of record discs within them and both go for a retro feel which gives the sense that the event it is advertising will be a retro sort of night. Both designs stick to a very clear bold look, using san seriff fonts and sticking to a limited colour pallet of just two or three colours, always including black to represent the record design.  I think using bold type is really effective it has to be clear and readable, I must consider this above other things so that my type is readable and recognisable .