Monday, 5 February 2018

OUGD603 - 'Anniversaries' - Brief recap "ISTD"

Since starting on this project, I have discovered that the work I produce will not be able to be entered as universities have to enter as a whole at the start of the year, this how ever means the brief can be extended past the restrictions and barriers of the outlined brief from ISTD.

I am choosing to stick to many aspects of the projects such as keeping it typographically lead, this was one of the main aspects that ISTD set and is one which made me choose this project. The project will also keep its content focussed on anniversaries. Having already researched into a number of possibilities of events/people and other things which will be celebrating an anniversary in the year 2018, I have chosen the focus of the project will be on Olga Rozanova, a Russian Avant-Garde artist who passed away 100 years ago on November 7th, 1918.

I shall also keep the Target Audience, outlined by ISTD, somewhat the same, having it focussed on typographers, graphic designers, educators but also consider gallery/exhibition goers, as when people interact with books/publications/posters/postcards about artists it is normally within a gallery or exhibition.

I will look into the life of Olga Rozanova, and the artistic movements she is associated with, such as neo-futurism, avant-garde, surrealism and other movements of the early 20th century Russia. Using typography focused design to produce products which celebrate her life and shine a light on the anniversary this year.


Communicate the anniversary with an informed typographic response, be expressive, be innovative and relevant to the subject matter.


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