New Luna wanted a whole new branding from there last few releases, to go in a new direction and achieve a more reflective aesthitic in their visual output. For this I familiarised myself with there previous releases so to get the feel for what they did not want.
The band specified we have creative freedom on the design and that both James and I were chosen because of our individual styles. The band asked that our collage skills be used to produce visuals for the required products. The band have specified they want similar aesthetic to the work of mine which they have seen previously, examples of my work which they feel could be the style and aesthetic inspiration are shown above.
The band wanted collage work of Manchester intergrated into the design. For this I looked at clean photography of manchester architecture which could form the basis for the work.
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